Ad creative reporting tool
one intuitive dashboard for all your data
Unify your ad performance data, reduce manual work, and get insights that actually drive results.
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Simplify paid social ad reporting
Get performance clarity across channels
No more platform-hopping to surface performance insights. Motion centralizes your ad data so you can find what to double down on to drive results.
Spend less time pulling data, and more time optimizing creative
Manually gathering data is a slow process. Let Motion handle that so you can focus on what you do best: ad analysis & optimization.
Reports that actually drive decision-making
Get the answers you actually need—customized reports that help you make better creative decisions and and fuel winning ad campaigns.
Communicate actionable insights with collaborators
Keep teams aligned and clients looped-in with exportable dashboards that spotlight creative performance and enable strategic conversations.
Join 2,100+ teams shipping winning ads with Motion
“Motion’s visual reports have been a game changer in giving teams visibility into creative performance and providing actionable insights. Motion bridges the gap between data and creatives and helps us collaborate better.”
Audrey Madden, former Creative Strategist @ Huel
Why performance-creative teams love Motion
Custom Tagging
Create tailored dashboards that reveal the insights traditional tools miss.
- Tag creatives to organize and track insights
- Improve creative testing workflow
- Share creative learnings with your team
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AI-powered Expert Insights
Pinpoint creative wins and refine your strategy with agentic AI workflows
- Make better ad creative
- Automate processes with ready-to-use workflows
- Solve creative strategy challenges like an expert
Visual Ad Creative Reporting
Impress clients and align stakeholders with presentation-ready creative reports
- Instantly export and share reports
- Communicate across teams
- Instantly identify your next creative opportunities
Refine your creative reporting strategy
Supercharge your marketing meetings with ONE ad report
Learn how to use Motion's Creative Highlights report for your weekly creative strategy & performance meetings.
Level up your ad reporting
5 best creative reporting tools for your digital agency
With even the most surface-level creative reporting tasks taking hours to complete, your agency's bandwidth for other critical tasks can swiftly diminish — if you don't have the right tools.
The best Facebook ad reporting tools for 2024
With a seemingly endless number of performance metrics to track, successful Facebook Ad campaigns require sophisticated reporting. Find out which tools are renowned for helping marketers drive profitable marketing at scale.
Top 10 TikTok ads reporting tools for 2024
Executing successful campaigns on TikTok requires external tools that provide actionable insights into ad performance. You can have the best ads in the world, but without a scalable way to analyze and iterate, you're throwing darts blindfolded and hoping for a bullseye.
FAQs about an ad reporting tool
What is an ad reporting tool?
An advertising reporting tool is a platform that helps marketers consolidate and analyze campaign performance across multiple channels. This software automates the collection of data, visualizes performance as dashboards, and offers insights into what's working and what needs improvement. Ad reports save time by eliminating manual work and help teams make data-driven decisions about their advertising strategy.
How do I choose the right ad reporting tool for my needs?
Consider your specific requirements, such as:
- integration capabilities with platforms you use (Facebook, TikTok, Google)
- ability to consolidate data from all channels
- customization options
- ease of use
- pricing
How can I make my ad reporting more efficient?
For more efficient ad reporting:
- automate data collection with tools that integrate directly with your ad platforms
- standardize naming conventions across campaigns
- create report templates for recurring analysis needs
- focus on actionable insights use visualization tools
- implement a system for easy insight sharing across teams
What makes Motion different from other advertising reporting tools?
Motion stands out by combining performance data with visual creative assets in one place, eliminating the need to switch between platforms. Unlike traditional reporting tools that focus solely on metrics, Motion provides actionable insights that pinpoint exactly what to fix in underperforming ads. Additionally, Motion's custom tagging and naming convention analysis enables deeper creative performance insights that help teams make data-driven decisions about ad formats, hooks, and concepts.
Can Motion integrate with my existing advertising platforms?
Yes, Motion connects directly with Facebook and TikTok ad accounts to import both performance data and creative assets automatically. The platform also offers integrations with analytics tools like Google Analytics and Northbeam to enrich your advertising data with additional attribution insights. This seamless integration eliminates manual data collection and ensures you have the most current information available for analysis.
What kind of insights can I get from Motion's reporting?
Motion provides performance insights through 2 lenses:
Creative – See which ads are performing best, identify why specific videos have high or low engagement, and understand audience demographics.
Strategic – Motion helps you compare different creative approaches (e.g., UGC vs. professional, video vs. static), analyze naming convention data to find winning combinations, and track performance trends over time. The platform's Expert Agents feature can also automatically suggest specific improvements for underperforming ads.
