Marketing Operators LIVE: Creative Testing AMA
Go down the creative testing rabbit hole with the team behind the Marketing Operators podcast — DTC powerhouses Cody Plofker of Jones Road Beauty, Connor MacDonald of Ridge, and Connor Rolain of HexClad.
Watch nowMarketing Operators LIVE: Creative Testing AMA
Go down the creative testing rabbit hole with the team behind the Marketing Operators podcast — DTC powerhouses Cody Plofker of Jones Road Beauty, Connor MacDonald of Ridge, and Connor Rolain of HexClad.
Register here![](https://cdn.prod.website-files.com/61df5136efc72b2b49743ea6/6679d8c7d95df8d8995e524d_Cody%20Plofker.jpg)
![](https://cdn.prod.website-files.com/61df5136efc72b2b49743ea6/6679d8e32f431c2409ade6ae_Connor%20Macdonald.jpg)
![](https://cdn.prod.website-files.com/61df5136efc72b2b49743ea6/6679d9133cfcfbd2775904c3_Connor%20Rolain.jpg)
They’re three of the most respected marketers in DTC.
→ Connor Rolain, Head of Growth Marketing at HexClad, the innovative DTC cookware brand generating $400M in revenue.
→ Cody Plofker, the Chief Marketing and Revenue Officer of Jones Road Beauty — the ageless beauty brand that grew to over $100M in revenue in just three years.
→ Connor MacDonald, CMO at Ridge, the minimalist men’s accessory brand that’s been profitable from day one and continues to post +50% growth year over year.
Together, they oversee hundreds of millions of dollars in ad spend.
... And they’ve tested creative in every way imaginable.
Now, they're sharing those learning with you.
Get creative testing guidance directly from the hosts of the popular Marketing Operators podcast.
This session might just give you the creative testing framework you need to ship the next million-dollar ad for your brand.
“Despite all the spicy takes on creative testing, it’s ultimately just a job to be done for growth marketers. We’ll show you how we do creative testing, what we’ve learned over the years, and answer your specific questions.”
![](https://cdn.prod.website-files.com/61df5136efc72b2b49743ea6/6679d9133cfcfbd2775904c3_Connor%20Rolain.jpg)
Get creative testing guidance from the pros:
- Find out the exact creative testing methods used at top DTC brands
- Learn how to measure ad performance efficiently (and accurately)
- Explore ways to compare new creative to proven winners
- See real ad examples and breakdowns of performance
Watch the on-demand event
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Faris vs Bachman 🥊 Creative Testing Showdown
Watch the creative strategy fight of the century — two DTC heavyweights, Jess Bachman of FireTeam vs. Andrew Faris of AJF Growth, go head-to-head on creative testing methodology.