Creative testing best practices
As someone who has spent more than five years decoding the behavior of users and building efficient performance campaigns, Patrick Gatterbauer definitely knows a thing or two about creative testing and measurement. He tells us how to make this exercise simple but efficient using his steps.
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Creative testing best practices
Learn the entire process of what it takes to successfully launch new creative tests and how to evaluate success with Patrick Gatterbauer.
Creative testing has become more important than ever, and Patrick knows a few tricks to nail it. He is the founder and CEO of 1337 Digital, a leading paid social performance agency.
Patrick’s proven approach on Facebook, Instagram, TikTok, Pinterest, and Snapchat has helped our clients scale their businesses to eight figures and get exit offers. At 1337 Digital, he combines data with user behavior to drive results and revenue for clients across different industries.
Click here to download the templates he shares in this session.
“We need to understand that paid social is not just a push channel anymore, it is push plus pull and we need to be aware of this.”
Don’t miss out on hearing:
- Understanding where to look and how to start research.
- Building a strong brief and managing input.
- Setting up the ultimate testing structure.
- Starting the next creative sprint and figuring out what’s next.
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