
Tell me why this ad is performing
Spot scalable patterns in top performers
Pressure test a creative learning
Decode whatâs working and repeat it with confidence
Add Dara to your Motion account and sheâll analyze your top-performing ads to uncover repeatable patterns driving results. She identifies the elements that align with creative best practices and recommends how to apply them across future concepts. After every win, Dara helps you pressure test what youâve learned. Dara also mines customer reviews to extract âgolden nuggetsâ, high-impact quotes and trigger words you can plug directly into copy to boost resonance with your ideal customers.
Included AI tasks:
Preview


About the Builder
Dara Denney is one of the most followed voices in DTC advertising and has managed over $100 million in ad spend for some of ecommerce's most admired brands.
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Dara Denney
Iâve worked with major brands to scale their creative strategy. I built this agent to help more brands turn top performing ads into consistent winners.
Dara Denney, Creative Strategist
Build your AI Creative Strategist with us.
Weâre searching for more DTC experts, brands, and agencies to build with us. Letâs explore bringing your AI agent to Motionâs global customer community.
100% ownership of your agent
Youâll own your agent just like owning an app in an app store. This is your IP and itâs protected.
Monetize your expertise
Our goal is to make this a core revenue stream helping you monetize your expertise in new ways.
Distribution & platform advantage
Not a technical AI wizard? No worries. Weâll guide you through the technical stuff and help you launch your agent to the world.

FAQs
What are AI Creative Strategists?
AI Creative Strategists can perform creative strategy tasks for you. These agents are created by real industry experts working in DTC, giving you much more specific and nuanced outputs than youâd get from using a general AI tool like ChatGPT or Gemini.
The agents analyze real creative and data in your Meta account, giving you specific recommendations that are completely unique to your brand.
Each expert has created different tasks you can run. These tasks are like getting an expert to analyze your strategy or guide you in your daily work.
Can I build an AI Creative Strategist?
Yes, we'd love to talk to you. We've started with a collection of agents from well-known DTC experts. But this opportunity is open to all experts with advertising skills they'd like to monetize in new ways.
Whether you're an agency, a solo consultant, or a talented brand operator, reach out and let's talk about getting your idea live in Motionâs Marketplace.
How can AI Creative Strategists help me with Creative Strategy?
AI Creative Strategists give every team new AI superpowers. You can quickly speed through customer research tasks, find big opportunities in your ad data, quickly write scripts, find UGC creators, uncover new iteration ideas, understand bigger patterns, and increase your team's weekly creative output.
We've worked with each expert to automate different skills they have, replicating what they'd do if you hired them to work for your brand.
For larger brands, you can extend the output and capabilities of your team. For smaller brands, you can now get the benefit of having creative strategist skills on your team, without relying agencies or expensive consultants.
Instead, of spending hundreds of hours training a junior team member how to properly analyze creative or hiring a consultant to audit hundreds of creative assets and offer their recommendations, you can run workflows, get instant insights, and instantly learn from the different approaches of real-world experts.
Your team will accomplish creative strategy tasks in minutes that would have previously taken hundreds of hours per month.