Ad creation strategy, production, & iteration
Mirella Crespi is a creative strategist, expert media buyer, and founder of Creative Milkshake, one of the largest performance creative studios in Europe. In the last decade, she’s helped 200+ brands maximize profit and scale across Meta, TikTok, and YouTube.
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Ad creation strategy, production, & iteration
Mirella Crespi, the performance marketing veteran has worked with 200+ brands to build creative strategies that help foster deeper connection with audiences, and maximize profit and scalability.
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Mirella Crespi, the performance marketing veteran shares tips and learnings on topics like content pillars for ads, data driven creative strategy, creative performance workflow, top UGC trends, and more.
Whether you’re an expert or completely new to creative strategy, this AMA will help you improve your tactics for the year ahead and learn new skills to bolster your brand’s performance.
“If you follow the process – the process of research, the process of scripting, storyboarding and editing – chances are you will make an ad that will give decent results.”

Don’t miss out on hearing:
- Top trends in UGC ads.
- How to conduct competitors’ ad analysis.
- Building a data-powered creative strategy.
- Top tools and processes to use in creative strategy.
Watch the on-demand event

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