UGC Buddy
Cut UGC briefing, scripting, and sourcing time in half
Created by Kelly Rocklein and Shane Murphy
Generate winning UGC scripts
Find a UGC creator
Weekly ad & UGC trend breakdown
Simplify the ideation and scripting process for user-generated content
UGC Buddy connects to your Motion account to audit top-performing ad creatives and surfaces insights using UGC Pro’s proprietary strategy tools. It combines the Shotlist Toolbelt, Trending Ad Concept Library, and Ad Formula Matrix to deliver multi-dimensional, prescriptive creative suggestions tailored to your brand and goals. By layering data-backed insights with your input, UGC Buddy generates high-performing UGC scripts, creative briefs, and fresh concepts.
Included AI tasks:
Preview
About the Builder
As the driving forces behind UGC Pro, Kelly Rocklein and Shane Murphy have trained over 10,000 creators to evolve into data-savvy direct-response marketers.
Our proven strategies have powered more than $500 million in ad spend across leading brands and agencies. We built this agent to help you spend less time guessing and more time creating content that converts.
Kelly & Shane, Founders of UGC Pro
Build your AI Creative Strategist with us.
We’re searching for more DTC experts, brands, and agencies to build with us. Let’s explore bringing your AI agent to Motion’s global customer community.
100% ownership of your agent
You’ll own your agent just like owning an app in an app store. This is your IP and it’s protected.
Monetize your expertise
Our goal is to make this a core revenue stream helping you monetize your expertise in new ways.
Distribution & platform advantage
Not a technical AI wizard? No worries. We’ll guide you through the technical stuff and help you launch your agent to the world.
FAQs
What are AI Creative Strategists?
AI Creative Strategists can perform creative strategy tasks for you. These agents are created by real industry experts working in DTC, giving you much more specific and nuanced outputs than you’d get from using a general AI tool like ChatGPT or Gemini.
The agents analyze real creative and data in your Meta account, giving you specific recommendations that are completely unique to your brand.
Each expert has created different tasks you can run. These tasks are like getting an expert to analyze your strategy or guide you in your daily work.
Can I build an AI Creative Strategist?
Yes, we'd love to talk to you. We've started with a collection of agents from well-known DTC experts. But this opportunity is open to all experts with advertising skills they'd like to monetize in new ways.
Whether you're an agency, a solo consultant, or a talented brand operator, reach out and let's talk about getting your idea live in Motion’s Marketplace.
How can AI Creative Strategists help me with Creative Strategy?
AI Creative Strategists give every team new AI superpowers. You can quickly speed through customer research tasks, find big opportunities in your ad data, quickly write scripts, find UGC creators, uncover new iteration ideas, understand bigger patterns, and increase your team's weekly creative output.
We've worked with each expert to automate different skills they have, replicating what they'd do if you hired them to work for your brand.
For larger brands, you can extend the output and capabilities of your team. For smaller brands, you can now get the benefit of having creative strategist skills on your team, without relying agencies or expensive consultants.
Instead, of spending hundreds of hours training a junior team member how to properly analyze creative or hiring a consultant to audit hundreds of creative assets and offer their recommendations, you can run workflows, get instant insights, and instantly learn from the different approaches of real-world experts.
Your team will accomplish creative strategy tasks in minutes that would have previously taken hundreds of hours per month.
