How A V E A Advertises on Meta

# Ad summary string # Brand positioning AVEA is presented as a high-quality supplement brand focused on boosting energy and overall vitality. The brand emphasizes the importance of scientific validation, referencing a study from the National University of Singapore to underscore the importance of quality and effectiveness. AVEA pushes against the norm of underdelivering NMN supplements and positions itself as a reliable and effective solution for individuals seeking increased energy and overall well-being. The brand promotes a lifestyle of vitality and wellness, aligning with the desire for an energized and fulfilling daily life, and the brand positioning is functional, addressing performance and effectiveness of the products. # Product The AVEA Vitality Bundle consists of NMN (nicotinamide mononucleotide) and a Booster. The NMN is a supplement aimed at providing more energy. The Booster helps to optimally convert NMN into NAD+, supports mitochondrial function, and helps to conserve NAD+ and protect against oxidative stress. The products are intended for those who want to wake up every morning full of energy and strength. One purchase barrier that is addressed is the uncertainty around the effectiveness of NMN supplements, which is addressed by citing a study and offering a 90-day money-back guarantee. # Visual style The ad has a clean and modern aesthetic, with a mix of natural light and studio lighting. It combines polished commercial elements with a UGC feel through direct address and casual presentation. The editing includes quick cuts and smooth transitions, maintaining a consistent pace of around 20 cuts per minute. The audio-visual sync is generally well-coordinated, with text and product actions timed to voiceover lines. # Benefits - [object Object] - [object Object] - [object Object] - [object Object] # Features - [object Object] - [object Object] # Call to action Probiere jetzt das AVEA Vitality Bundle aus # Point of view - [object Object] # Storyline - 00:00–00:02 The male presenter opens the curtains in a bedroom setting to reveal a bright, sunny day. - 00:02–00:05 00:02–00:05 The presenter asks if the viewer takes NMN every morning to have more energy, and asks the viewer to pay attention. - 00:06–00:16 00:06–00:16 The presenter cites a study from the National University of Singapore, stating that over 60% of tested NMN products contain little to no NMN. - 00:17–00:28 00:17–00:28 The presenter explains that if you only take NMN, your mitochondria might still not function correctly; you also need something to improve the activity of the mitochondria. - 00:29–00:49 00:29–00:49 The presenter explains that the Booster helps convert the NMN optimally into NAD+, supports the function of the mitochondria, and helps conserve the NAD+ to protect against oxidative stress. - 00:50–00:55 00:50–00:55 The presenter urges the viewer to try the AVEA Vitality Bundle and wake up every morning full of energy. - 00:56–00:59 00:56–00:59 The presenter states that if the viewer is not satisfied after 90 days, they will get their money back. - 01:00–01:05 01:00–01:05 Text overlay shows the benefits of the product.

# Ad summary This ad for Avea vitality bundles focuses on the use of NMN and booster ingredients to increase NAD+ in the body. The ad offers a discount for purchasing 3 months of supplements for the price of 2 months, as well as weekly expert tips and a 90-day money-back guarantee. # Brand positioning Avea is presented as a brand offering supplements to boost energy and focus. The brand aligns with a lifestyle focused on wellness and optimizing cellular health to combat the effects of aging. Avea positions itself as a premium supplement provider, emphasizing scientific backing and natural processes in the body, and promises tangible results like increased energy and focus. # Product The Avea Vitality Bundle consists of two components: NMN and a Booster. NMN is described as an NAD+ pre-stage that naturally transforms into NAD+ in the body, increasing NAD+ levels. The Booster is a combination of antioxidants that supports the mitochondria in their work and helps to use NAD+ well. This supplement bundle is designed for those experiencing fatigue or a lack of energy, especially during seasonal transitions, by addressing low NAD+ levels. The ad presents a 90-day money-back guarantee to alleviate purchase barriers, assuring customers can get a refund if they don't experience a significant change. # Visual style The ad features a mix of personal testimonials and simple product shots, giving it a UGC feel. The editing style includes quick cuts between scenes and static shots. The production quality is a hybrid with a polished commercial appearance due to the clean graphics and text overlays. Pacing is consistent with moderate cuts per minute. Text and product actions are timed with voiceover lines to sync up. # Benefits - [object Object] - [object Object] - [object Object] # Features - [object Object] - [object Object] # Call to action JETZT TESTEN # Point of view - [object Object] # Storyline - 00:01–00:05 A man in front of a mountain scene asks if viewers do a spring cleaning for their cells. - 00:05–00:14 The ad then explains that if you have spring fatigue, it could be because of low NAD+ levels. - 00:14–00:27 The man in front of the mountain scene again explains the Avea Vitality Bundle. - 00:27–00:31 Next, the ad explains that NMN becomes NAD+ in your body. - 00:31–00:36 Then, the narrator talks about antioxidants in the products that support mitochondria in its work, and help them to convert NAD+. - 00:36–00:51 Lastly, the narrator talks about the discount, expert tips and money back guarantee.

# Ad summary This ad features a pharmacist who discusses a study from November 2025 that explains how collagen supplements are used by the body and why they may work for some people but not others. She shares that the researchers from ETH Zurich discovered that the body breaks down collagen into individual amino acids, and identified a ratio of three parts glycine, one part proline, and one part hydroxyproline that acts as a signal to fibroblasts to produce more collagen. She shares that the study was tested in a lab, on mice, and in a human study over six months. The collagen activator from Avea was used, as it utilizes the patented amino acid ratio. It also contains vitamin C and astaxanthin to stimulate collagen production. # Brand positioning Avea positions itself as a brand rooted in science-backed research for anti-aging collagen products. Avea emphasizes not just taking more collagen but taking the right collagen supplements to stimulate the body's own collagen production. The brand distinguishes itself by referring to a specific study that provides evidence for the ingredients and ratios in its product formulation. Avea aims to occupy the space of collagen products that follow and are supported by scientific findings. This positions Avea as a credible option in the anti-aging supplements category. # Product The Avea Collagen Activator is presented as a collagen supplement utilizing a patented ratio of 3 Glycine : 1 Proline : 1 Hydroxyproline to act as a biological signal that stimulates fibroblasts to produce more collagen. The product is highlighted as having been used in a human study with 66 participants over six months. Additional ingredients in the supplement include vitamin C and astaxanthin, which the ad states stimulate collagen production. The Avea Collagen Activator intends to solve the issue of collagen supplements working for some but not others, as the study showed a potential improvement in skin structure, hydration, and elasticity. # Visual style The ad has a clean, professional aesthetic. It features static shots with smooth transitions, a bright background, and a well-lit environment. The overall production quality is high, which supports the tone of authority and expertise. # Benefits - [object Object] - [object Object] - [object Object] - [object Object] # Features - [object Object] - [object Object] # Call to action Comment with Kollagen. # Point of view - [object Object] # Storyline - 00:00–00:06 The pharmacist introduces a collagen study and states that it changes everything known about collagen and asks viewers if they take collagen and see no difference. - 00:06–00:12 The pharmacist then introduces herself and shares that a November 2025 study may explain why collagen products are not effective for everyone. - 00:13–00:37 The ad shares that researchers discovered a specific collagen ratio of amino acids that stimulate fibroblasts to produce more collagen. - 00:37–00:44 The pharmacist shares that the study was conducted in a lab, with mice, and in a human study over six months. - 00:44–00:50 The ad displays the Avea Collagen Activator and shares that this was the product used in the study. - 00:50–01:04 The ad shares additional ingredients contained in the product, and that a study showed an improvement in skin texture, skin hydration, and elasticity. - 01:04–01:14 The ad concludes that the future of collagen is about stimulating your body's own production. She prompts viewers to comment with "collagen" for a direct link to the study.

# Ad summary This ad promotes the AVEA 90-Day Longevity Challenge. The ad features on-screen text providing information on how the challenge works. # Brand positioning AVEA is presented as a provider of health and wellness programs. The brand's offering, the 90-Day Longevity Challenge, aligns with promoting healthy habits, routines, and cellular support for energy enhancement. The brand positions itself as a supporter for those who wish to lead healthier lives by promoting multiple healthy habit combinations, as opposed to relying on one measure. # Product The AVEA 90-Day Longevity Challenge is a health and wellness program designed to promote longevity through a combination of healthy habits. The program encourages participants to incorporate routines like walking for 10 minutes after each meal, strength training 2-3 times a week, avoiding eating 2-3 hours before sleep, consuming protein with the first meal, and maintaining a consistent sleep schedule. It emphasizes the importance of combining habits and using supplements to enhance routines, aiming to support energy at a cellular level. # Visual style The ad uses a UGC aesthetic, shot with natural lighting. The video consists of short static shots with smooth transitions. The pacing is slow to moderate. # Benefits - [object Object] # Features - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] # Call to action Jetzt starten # Point of view - [object Object] # Storyline - 00:00–00:07 00:00–00:07 A person exercises on an elliptical while on-screen text promotes the AVEA challenge. - 00:07–00:09 00:07–00:09 The screen displays a turquoise background with the AVEA logo, text about starting the 90-day longevity challenge, and a button to start now. This is meant to encourage viewers to participate in the challenge.

# Ad summary An ad discussing a study about collagen. The presenter discusses how collagen breaks down in the body and a ratio of aminos that make it easier for collagen to bind to fibroblasts. Then she says the future of collagen is the right collagen, not more collagen. She then displays a box of Avera Collagen Activator which uses the patented formula and asks viewers to comment with "Collagen" to get a direct link. # Brand positioning Avera is a collagen supplement brand that uses a patented colgevity amino acid ratio to boost collagen production. The brand is based on scientific research that finds not more collagen, but the right collagen is needed to produce skin elasticity, moisture, and structure. The brand focuses on the functional benefits of collagen, specifically the amino acid composition. # Product Avera Collagen Activator is a collagen supplement that contains a patented amino acid ratio that is easily absorbed by the body. The supplement contains three parts glycin, one part proline, and one part hydroxlproline. Avera Collagen Activator contains vitamins like Vitamin C and Astaxanthin which can help stimulate collagen production. The product comes in a box containing 30 individual packets of the product. # Visual style The ad has a UGC feel. It has quick cuts, with text overlay on each shot. The presenter is lit well, and has a natural lighting feel. The editing tempo is fast, about 1 cut per second. # Benefits - [object Object] - [object Object] - [object Object] # Features - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] # Call to action commentiere mit Collagen # Point of view - [object Object] # Storyline - 00:00–00:03 The presenter asks the question if you're not seeing results from your collagen intake. - 00:03–00:06 The presenter mentions she is an apothecary and gives a scientific explanation for collagen supplements' potential ineffectiveness. - 00:06–00:08 She asks viewers again if they have been taking collagen and seeing no results. - 00:08–00:15 She introduces herself and mentions a study that explains why collagen may not work. - 00:15–00:21 She mentions the study investigated why collagen works for some and not others. - 00:21–00:27 She explains collagen is not 1 to 1, and is broken down. - 00:27–00:35 She shows research that shows a ratio of amino acids (3 Glycine, 1 Proline, 1 Hydroxyproline) is needed. - 00:35–00:45 The presenter continues about testing done with human studies. - 00:45–00:52 The presenter then holds up a box of Avera and states that it uses this patented ratio. - 00:52–00:57 It contains substances such as vitamin C and Astaxanthin to support collagen production. - 00:57–01:06 The results were exciting because it showed improvements to skin texture, moisture, and elasticity. - 01:06–01:12 She states the future is in the right collagen, not more. - 01:12–01:16 She tells viewers to comment "collagen" to get a link to the product and the study.

# Ad summary This ad promotes a longevity app with a spring discount and a free month. It highlights the challenge with a list of healthy habits to incorporate, combined with the app's features to get started. # Brand positioning The brand, AVEA, is presented as a guide to achieving longevity through a science-backed approach. It is implied that they offer personalized longevity routines, accessible via their app. The brand values a combination of habits and targeted supplements to optimize cellular health. Their positioning seems functional, focusing on supporting energy at a cellular level. # Product AVEA offers a longevity routine app designed to help users live healthier, longer lives. The app promotes an AVEA spring discount with 1 month free. The ad highlights a 'Longevity Challenge' that includes healthy habits: walking 10 minutes after each meal, strength training 2-3 times per week, not eating 2-3 hours before sleeping, sticking to routines, eating protein with your first meal, supporting energy on a cellular level, combining habits, using supplements to support routines, and sleeping/waking up at the same time each day. The app aims to help users start their longevity routine today, addressing the barrier of how to get started with longevity practices. # Visual style The ad features a mix of a UGC-style shot of a woman exercising with text overlays and a clean, branded promotional screen. The editing is simple, with a hard cut between the two scenes. The production quality appears moderately polished, giving a hybrid feel. Pacing is slow. # Benefits - [object Object] - [object Object] # Features - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] # Call to action Jetzt starten # Point of view - [object Object] # Storyline - 00:00–00:07 A woman cycles on a stationary bike wearing a mask to monitor her oxygen intake. The ad showcases the AVEA spring discount and a free month, while promoting the Longevity Challenge. - 00:07–00:10 The ad transitions to a promotional screen for the app, emphasizing the call to action of starting a longevity routine today.

# Ad summary The ad is for AVEA's Longevity Reset spring offer, featuring a free month. The ad lists key routines for longevity, and directs the viewer to start their Longevity Reset today. # Brand positioning AVEA is presented as a brand focused on promoting longevity and holistic well-being. The brand's messaging emphasizes a combination of habits, routines, and supplements to optimize health and cellular energy. They position themselves by following the norm of functional benefits, but also emotional ones with the emphasis on energy, by being a brand that provides supplements that help people improve their daily habits and routines, rather than relying on a single measure. # Product The advertised product is AVEA's Longevity Reset spring offer, which includes a free month of their services. The ad presents a holistic approach to longevity, highlighting routines and supplements aimed at optimizing cellular energy and overall well-being. It emphasizes the importance of combining habits such as 10 minutes of walking after each meal, strength training 2-3 times per week, and not eating 2-3 hours before going to sleep, along with supplements to support these routines. The product is designed for individuals looking to enhance their daily routines and energy levels through a combination of habits and supplements. # Visual style The ad has a clean, straightforward aesthetic with a blend of real-life activity and simple graphic overlays. The editing is minimal, with a single hard cut at the end. The production quality is adequate, with a functional and informative tone. The pacing is relaxed, with static shots used to convey information. # Benefits - [object Object] - [object Object] - [object Object] # Features - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] # Call to action Starte deinen Longevity Reset heute # Point of view - [object Object] # Storyline - 00:00–00:07 00:00–00:07 A woman cycles on a stationary bike while a bulleted list of instructions for longevity is displayed. This creates a clear association with the brand and the topic of health and wellness. The audience experiences the message as if it is a set of lifestyle changes to adopt, with a slightly motivational tone. - 00:07–00:09 00:07–00:09 A teal-colored screen with the brand's logo and a call to action appears. This serves as a direct response, encouraging viewers to start their Longevity Reset today. The tone is actionable and urgent, aiming to drive immediate engagement.

# Ad summary This ad promotes AVEA's Vitality Bundle, a combination of two capsules scientifically formulated to boost energy and overall well-being. A woman shares her personal experience with low energy and brain fog before discovering the benefits of the bundle. The ad highlights that the brand is running their Spring Transformation Campaign is live only for the month of May, offers a 90-day trial with a free first month, and provides access to expert tips and a community. A money-back guarantee is given if customers are not satisfied. # Brand positioning AVEA is presented as a modern and science-backed brand focused on longevity supplements to boost energy, clarity, and overall well-being. The brand aligns with a functional approach by providing supplements that aim to optimize cellular energy and reduce oxidative stress. They push against the norm of relying on caffeine for energy by offering a scientifically-backed alternative. # Product The AVEA Vitality Bundle is a combination of two capsules designed to boost energy and overall well-being. The bundle includes the NMN capsule, which supports cellular energy and helps improve sleep quality and physical performance, and the Booster capsule, which stimulates cellular energy production and helps reduce oxidative stress. It is scientifically backed to help you feel more energized and function better day-to-day, resulting in steady energy, clearer mentally, and a more balanced overall feeling. In addition to energy and clarity the bundle also helps with recovery and sleep. It is designed for individuals who are looking for a caffeine alternative. # Visual style The ad has a polished yet authentic UGC style. It has a mix of static shots and quick cuts. Production quality is a hybrid, blending the personal feel of user-generated content with polished commercial elements. The background is simple, and the lighting is soft and diffused. The ad uses text overlays to highlight the benefits of the AVEA Vitality Bundle. # Benefits - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] # Features - [object Object] # Call to action Try it for 90 days # Point of view - [object Object] # Storyline - 00:00–00:03 The ad begins with the AVEA Spring Transformation Campaign announcement. - 00:03–00:08 A woman introduces herself and states that the campaign is live only for the month of May which means that you have 90 days to transform yourselves and your first month is completely free. She is speaking from a customer perspective. - 00:08–00:16 The woman shares her problem with low energy before using the product. This is done from the customer's perspective. - 00:17–00:27 She describes AVEA's Vitality Bundle as the solution to her problems. This is presented from the customer's perspective. - 00:27–00:35 She emphasizes that the product helps her feel more steady energy, clearer mentally and more balanced overall, and helps with recovery and sleep. She is speaking from a customer perspective. - 00:38–00:48 She suggests that you try it for 90 days and get your first month completely free. She also states that if you don't feel the difference after 90 days, you get all your money back, no questions asked. This is presented from the customer's perspective. - 00:48–00:52 She mentions that you also get access to expert tips and a whole community which makes it so easy to stay consistent, suggesting that this will make it easy for the customer to achieve the desired result. - 00:52–00:55 She wraps up the ad by urging viewers to give it 90 days and your future self will definitely thank you.

# Ad summary This image ad is for Avea's collagen supplement, suggesting that the effects of collagen are already working in the consumer's body. The ad directs the viewer to learn more by reading the related article to learn the science behind why. # Brand positioning Avea is presented as a science-based wellness brand that sells collagen supplements. The ad takes a direct, educational approach, positioning Avea as a knowledgeable authority in the beauty and health space. The brand aims to provide consumers with transparent and reliable information about the benefits and mechanisms of collagen supplementation. # Product The ad features Avea's collagen supplement, a product designed to enhance the body's natural collagen production. The ad suggests the supplement is already having a positive effect on the consumer's body, even if the results aren't immediately visible. The ad aims to lower purchase barriers by stating that the science behind this concept will be explained in the linked article, suggesting that the product is effective and its benefits are scientifically backed. # Visual style The ad employs a clean and minimalist visual style, typical of the beauty and wellness industry. The production quality appears to be high, with soft, diffused lighting that creates a flattering and natural look. The image is framed as a vertical video screenshot, mimicking native platform content. # Hooks Headline: DEIN KOLLAGEN-SUPPLEMENT WIRKT BEREITS. # Benefits - [object Object] # Features - [object Object] # Call to action None used. # Point of view - [object Object] # Storyline - The ad opens with the text "NEW ARTICLE", framing the ad as a blog post, suggesting credibility and information. - The brand states that "DEIN KOLLAGEN-SUPPLEMENT WIRKT BEREITS.", highlighting that the effects of the supplement are already occurring, emphasizing speed of results. - The brand acknowledges that the viewer might not perceive these effects yet, stating, "DU KANNST ES NUR NOCH NICHT SEHEN", implying that the benefits are real even if unseen. - The brand invites viewers to read the linked article, with "DIE WISSENSCHAFT ERKLÄRT WARUM.", promising a scientific explanation and aiming to educate and convince the viewer.

# Ad summary A blonde woman in a robe shares her experience taking melatonin, and how it can negatively impact the body's natural sleep cycle. She then introduces AVEA’s Sereniser, a non-hormonal and non-habit-forming supplement that is made with ingredients like saffron extract, holy basil, and L-theanine. # Brand positioning AVEA offers a range of supplements, focusing on natural and non-hormonal solutions. It positions itself as a brand that supports the body's natural rhythms, rather than overriding them, and emphasizes science-backed ingredients. AVEA addresses health-conscious consumers who are interested in natural sleep aids, without the dependence of traditional methods like Melatonin. # Product AVEA's Sereniser is a food supplement containing 60 capsules. It is a non-hormonal and non-habit-forming sleep aid that supports the body's natural sleep rhythms. It includes ingredients such as saffron extract, holy basil, and L-theanine, which work on cortisol and stress levels, allowing the body to wind down. It helps users fall asleep faster, stay asleep through the night, and wake up feeling refreshed without grogginess. # Visual style The ad has a natural and authentic visual style, resembling UGC content. It uses natural light and static shots with smooth transitions. The production quality is high, giving it a polished commercial feel. The pacing is consistent at approximately 20 CPM. # Benefits - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] - [object Object] # Features - [object Object] - [object Object] - [object Object] # Call to action It's on AVEA's website if you want to read more about how it works. # Point of view - [object Object] # Storyline - 00:00–00:05 The ad begins with the presenter claiming that taking melatonin every night could actually make your sleep worse long-term. This is intended to get the viewer to consider the negative impacts of taking melatonin every night. - 00:05–00:14 The presenter shows text about long-term melatonin use, and claims that when you take melatonin regularly, your body starts producing less of its own, leading to dependence and still not sleeping well. This is meant to support the claims made previously. - 00:14–00:18 The presenter introduces AVEA’s Sereniser, which she claims works completely differently. This is meant to introduce the product as a solution to the melatonin problem. - 00:18–00:26 The presenter then states that the product is non-hormonal and non-habit-forming, and supports your natural sleep rhythms. This is meant to highlight some of the key features and benefits of the product. - 00:26–00:32 The presenter states that the product has ingredients like saffron extract, holy basil, and L-theanine. This is meant to inform the viewer about the product’s ingredients. - 00:32–00:37 The presenter states that the ingredients work on your cortisol and stress levels, which allow your body to wind down. This is meant to explain how the product works. - 00:37–00:43 The presenter states that she takes two capsules about an hour before bed and falls asleep faster. This is meant to show a customer testimonial. - 00:43–00:49 The presenter states that she is not waking up in the middle of the night, and feels refreshed in the morning. This is meant to show a customer testimonial. - 00:49–00:56 The presenter claims that the product is on AVEA’s website if you want to read more, and that the science behind it is genuinely interesting. This is meant to lead the viewer to find out more information about the product.

# Ad summary This image ad by AVEA highlights the benefits of taking resveratrol as a dietary supplement. The ad emphasizes that one capsule contains the same amount of resveratrol as 30 kg of grapes, implying a concentrated and efficient way to obtain the nutrient. The ad also mentions additional clinically backed ingredients. # Brand positioning AVEA is presented as a modern, science-backed wellness brand that offers supplements. The brand appears to focus on delivering concentrated and clinically supported health benefits through its products. By emphasizing the scientific aspect and Swiss manufacturing, AVEA positions itself as a provider of premium health supplements. # Product The product advertised is a resveratrol supplement in capsule form, marketed under the name BOOSTER by AVEA. The advertisement explicitly states that one capsule contains the equivalent of 150 mg of resveratrol, the amount found in 30 kg of grapes. It further highlights that the supplement includes "additional clinically backed ingredients." The product is designed for individuals seeking an efficient and concentrated way to consume resveratrol. # Visual style The ad features a clean, minimalist aesthetic with a focus on the product and its natural source (grapes). The lighting is soft and even, highlighting the product's texture and form. The color palette is limited to blues, browns, and whites, which contributes to a sense of calm and trustworthiness. The overall style feels modern and scientific. # Hooks Headline: 30 KG GRAPES = 150 mg Resveratrol # Benefits - [object Object] - [object Object] # Features - [object Object] - [object Object] # Call to action LEARN MORE # Point of view - [object Object] # Storyline - The ad begins by stating "30 KG GRAPES = 150 mg Resveratrol", immediately conveying the amount of grapes needed to equal the amount of resveratrol in the product. The brand tells this part of the story to highlight the potency of its supplement in comparison to naturally occurring resveratrol sources. - The ad shows that this amount of resveratrol is "in one capsule" which informs the viewer of the form in which the resveratrol is offered. The brand uses this point to show how easy it is to consume a high dose of resveratrol with its product. - The ad mentions "With additional clinically backed ingredients," indicating further health-enhancing properties. The brand is highlighting its additional health benefits by implying a product that is high quality and supported by scientific data.

# Ad summary This ad compares the amount of grapes and resveratrol to what is included in one Avea capsule. # Brand positioning The ad presents Avea as a provider of science-backed supplements. The focus is on providing consumers with a concentrated dose of beneficial nutrients, such as Resveratrol, in a convenient capsule form, extracted from natural sources. The brand emphasizes the power of concentrated ingredients for health and wellness. # Product The product is Avea's Booster supplement, which is available in capsule form. The ad highlights that one capsule contains the equivalent of 150mg of Resveratrol, which is derived from 30kg of grapes. The formulation includes clinically-backed ingredients designed to provide concentrated health benefits. The product is positioned as a convenient and effective way to obtain the benefits of Resveratrol and additional supporting ingredients. # Visual style The ad has a clean, minimalist visual style with a focus on product presentation and informational clarity. The background is plain white, which enhances the visibility of the grapes, supplement jar, and text elements. The production quality is high, with studio-style lighting and a focus on crisp details. # Hooks Headline: 30 kg grapes = 150 mg Resveratrol # Benefits - [object Object] # Features - [object Object] - [object Object] # Call to action LEARN MORE → # Point of view - [object Object] - [object Object] # Storyline - The ad starts by highlighting a large quantity of grapes and equates it to a specific amount of Resveratrol. This serves to set up a comparison between the natural source and the concentrated form, told from the brand's perspective. - The ad transitions to showcasing the Avea capsule, emphasizing that the equivalent amount of Resveratrol is available in a single capsule. The arrow suggests that in addition to resveratrol, there are more clinically backed ingredients in the product. This is told from the brand's perspective to highlight the convenience and concentrated benefits of the supplement. - Finally, the ad concludes with a teal “Learn More” button, prompting the viewer to seek additional details about the product. This is told from the brand's perspective and drives the viewer to learn more about the product and its value.

# Ad summary This image ad utilizes a quiz to help customers determine the appropriate dietary supplements for their individual bodies. # Brand positioning The brand is presented as a provider of personalized nutrition solutions, emphasizing scientific precision and customized guidance, rather than relying on guesswork. The brand distinguishes itself by offering a tailored experience aligned with the individual's body, implying a departure from generic, one-size-fits-all supplement recommendations. By offering this level of personalization, the brand aims to occupy the space of a trusted, scientific partner in the consumer's health and wellness journey, positioning itself as a provider of effective, individualized supplement routines. # Product The featured product is a dietary supplement plan that is based on a scientific quiz that the user takes. The purpose of the quiz is to determine what routine is best for the user's individual body. The products are shown as bottles of various sizes and colors containing pills. The products are meant to be used as a daily routine. # Visual style The ad employs a blurred, shallow depth of field to draw focus to the teal background and text. The cluttered arrangement of supplement bottles and pills at the top creates a sense of chaos, contrasted by the clean, solid teal background that offers a calming effect. The text uses a clean, sans-serif font to ensure readability. The blurred background and vibrant color blocking create a platform-native look with high stop power in the feed. # Hooks Headline: Keine Ratespiele mehr bei Nahrungsergänzung. # Benefits - [object Object] # Call to action JETZT STARTEN → # Point of view - [object Object] # Storyline - The ad opens with an image of multiple supplement bottles scattered on a surface, along with several loose supplement capsules, to convey a sense of disorganization and potential confusion that the user may be experiencing when trying to choose the right dietary supplements. This shows the view from the customer's perspective and conveys that the brand understands the problem. - The ad transitions to a teal background where the brand introduces the concept of a scientific routine for the user's body in order to replace the prior chaos. The brand is speaking here to position its products as the clear solution. - The ad concludes with a clear CTA to take a quiz to start the process, which the customer will do so that they can take the quiz and determine which products are right for them. The brand is making sure the next step is clear.

# Ad summary This ad aims to make viewers question if they are taking supplements based on a feeling, and then suggests they take a 2-minute quiz to find personalized routine. # Brand positioning This ad presents a brand focused on precision and personalization in the realm of dietary supplements. It opposes the norm of intuitive supplement choices, implying that relying on gut feelings is insufficient. The brand positions itself as an advocate for data-driven decisions, offering a quiz-based approach to tailor supplement routines. This positioning underscores a functional approach, promising consumers a personalized and scientifically informed path to wellness, rather than a one-size-fits-all solution. # Product The ad promotes a system that uses a short quiz to provide a personalized supplement routine. The ad suggests that instead of relying on intuition, one should use precision to determine the best supplements for their body. The 2-minute quiz is presented as a way to access this personalized routine, with the promise of a more accurate and effective approach to supplement selection. # Visual style The ad utilizes a clean and straightforward visual style. The image is brightly lit, with the focus on the person holding the product and the text overlay. The teal background provides a pop of color, while the overall composition is simple and uncluttered. # Hooks Headline: Immer noch Nahrungsergänzung nach Bauchgefühl? # Benefits - [object Object] # Features - [object Object] # Call to action JETZT STARTEN → # Point of view - [object Object] # Storyline - The ad opens with a question about whether the viewer is still choosing supplements based on a "gut feeling." This creates a sense of doubt, inviting the audience to question their current practices. The story is being told from the brand's perspective, who is challenging conventional wisdom around supplement selection. - The narrative shifts to highlight the importance of precision in supplement selection, claiming that "Your body deserves precision instead of guessing." This message positions the brand as an advocate for data-driven choices, promising a more accurate and effective approach to wellness. This is being told from the brand's perspective. - The storyline culminates with a direct call to action, inviting viewers to take a 2-minute quiz to discover their personalized routine. This quiz is presented as a gateway to a more tailored and scientifically informed supplement regimen, providing the viewer with an immediate way to address the problem raised earlier in the ad. This is being told from the brand's perspective.

# Ad summary Ad for AVEA longevity supplements featuring a contest to win a year's supply. The ad features the product packaging and promotes a quiz to find the right product for the customer. # Brand positioning AVEA is presented as a brand focused on longevity supplements for the skin. The ad emphasizes personalization, offering a plan tailored to individual needs. It positions itself in the health and beauty market, appealing to consumers who value personalized solutions and are interested in maintaining skin health through supplements. The focus on 'longevity' suggests a commitment to long-term health and wellness, differentiating it from brands offering only immediate cosmetic fixes. # Product The advertised product is AVEA SKINSPAN™ capsules, packaged in a dark brown jar with a light beige label. It is described as a food supplement. The capsules are small, white, and oblong. The ad features an invitation to take a '2-Minuten Longevity Quiz für die Haut' (2-minute longevity quiz for the skin), implying that the product's use is determined by individual skin needs assessed through the quiz. The product is positioned as a means to obtain a personalized skincare plan. # Visual style The ad has a clean, sophisticated visual style with a focus on the product. The use of dark background with bright text and brand logo helps to highlight the product. The image treatment is polished with clear lighting that showcases the product and the hand holding it. The typography is simple and legible, reinforcing the brand's message. The overall style is designed to catch the eye in a social media feed while maintaining a sense of elegance and quality. # Hooks Headline: Gewinne einen Jahresvorrat an Longevity Supplements für deine Haut. # Benefits - [object Object] # Features - [object Object] # Call to action MACHE DAS 2-MINUTEN LONGEVITY QUIZ FÜR DIE HAUT # Point of view - [object Object] # Storyline - The ad starts by announcing a contest to win a year's supply of longevity supplements for the user's skin. This serves as an attention-grabbing hook and introduces the product category from the brand's perspective. - The ad continues by promising a plan that is tailored to the individual. This promises a customized solution and appeals to the desire for personalized skincare from the brand's perspective. - The ad includes a call to action to take a 2-minute longevity quiz for the skin. This serves to drive engagement and collect user data to personalize product recommendations from the brand's perspective. - The ad showcases the product itself, held in a hand, to create a visual association with the brand's product. This highlights the physical product and brand from the brand's perspective.

# Ad summary The image ad promotes the AVEA brand and encourages viewers to take their "Haut Longevity Quiz" to get personalized and scientifically based product recommendations. By completing the quiz, viewers can enter for a chance to win a year's supply of Premium-Longevity Supplements from Switzerland. # Brand positioning AVEA is presented as a brand focused on longevity and personalized skincare recommendations. The brand emphasizes scientific backing and aims to provide customers with tailored product suggestions to meet their individual skin needs. Positioned as a premium brand, AVEA promotes a lifestyle that values scientifically grounded skincare and individualized solutions. # Product The ad features the AVEA SKINSPAN Longevity Serum, which appears to be a skincare product packaged in a tall, cylindrical bottle. The serum is promoted as part of a personalized skincare approach, as viewers are prompted to take a quiz to receive custom product recommendations tailored to their skin's needs. The ad directly addresses a barrier by highlighting the brand's scientifically backed approach. # Visual style The ad has a clean, polished visual style. It combines a lifestyle shot of a woman with a product shot, overlaid with text and a visual card. The overall effect is modern and approachable, aiming to convey trust and personalization through its design. # Hooks Headline: Haut Longevity Quiz # Benefits - [object Object] - [object Object] # Features - [object Object] - [object Object] # Call to action JETZT STARTEN # Point of view - [object Object] - [object Object] # Storyline - The ad opens by highlighting AVEA's "Haut Longevity Quiz", immediately capturing attention with a focus on personalized skincare. The intention is to draw viewers in with a promise of tailored solutions. This is told from the brand's perspective. - Next, the ad emphasizes the personalized and scientifically-backed nature of the recommendations. The intention is to build credibility and trust. This is told from the brand's perspective. - The ad encourages viewers to "JETZT STARTEN" (Start Now), which intends to drive immediate engagement and participation in the quiz. This is told from the brand's perspective. - The ad visually features an inset showing a preview of the quiz, highlighting that "Gesündere Haut beginnt hier" (Healthier skin starts here), and prompting viewers to take a "Starte das Quiz →" (Start the Quiz →). The intention is to entice viewers with the promise of healthier skin through personalized recommendations. This is told from the brand's perspective. - The ad mentions "5 kurze Fragen - Keine E-Mail benötigt" (5 short questions - No email required), reducing barriers to entry and encouraging more people to participate. This is told from the brand's perspective. - Finally, the ad mentions that viewers can "+ Sichere dir die Chance, einen Jahresvorrat an Premium-Longevity Supplements aus der Schweiz zu gewinnen." (+ Secure your chance to win a year's supply of Premium-Longevity Supplements from Switzerland), sweetening the deal and incentivizing participation further. This is told from the brand's perspective.

# Ad summary The ad promotes Avea products via a quiz that offers a year's supply of longevity supplements for the skin and a personalized plan. # Brand positioning AVEA is presented as a brand focused on longevity and personalized skincare. The ad positions the brand as providing high-value products with the potential to improve skin health. The focus on supplements and personalized plans suggests a science-backed, holistic approach to beauty that moves beyond superficial treatments. This positions AVEA as a brand that customers should care about because it addresses long-term skin health with customized solutions. # Product The ad features longevity supplements and skincare products aimed at improving skin health. The longevity supplements are packaged in a dark brown jar with a white label. They appear to be ingestible capsules or pills. A face serum product comes in a white tube with a pump. A similar product also packaged in a white tube is partially visible in a light blue cosmetic bag. The products are intended for individuals seeking to improve their skin's appearance and overall health. The advertisement highlights the opportunity to win a year's supply of these supplements, making them an enticing prospect for potential customers. # Visual style The ad features a clean, polished studio shot with a soft, diffused lighting. The visual motif includes a gradient background and reflective surfaces, enhancing the sense of luxury. The overall style is designed to be scannable and appealing in a social media feed. # Hooks Headline: Gewinne einen Jahresvorrat an Longevity Supplements für deine Haut. # Benefits - [object Object] - [object Object] # Features - [object Object] # Call to action JETZT STARTEN # Point of view - [object Object] # Storyline - The ad starts by introducing a quiz from AVEA, presented from the brand's perspective. This is designed to engage the audience and draw them into an interactive experience with the brand. - The ad highlights a potential prize: a year's supply of longevity supplements for the skin, as seen from the brand's perspective. This incentivizes participation by offering a valuable reward related to skin health. - The ad promotes the offer of a personalized plan tailored to the user, presented from the brand's perspective. This reinforces the brand's commitment to customized skincare solutions, adding further incentive to take the quiz. - A call to action, 'JETZT STARTEN' (Start Now), is shown, encouraging the audience to begin the quiz immediately, presented from the brand's perspective. This prompts immediate engagement and interaction with the brand.

# Ad summary This ad for AVEA promotes a chance to win a year's supply of longevity supplements. It prompts the viewer to take a personalized longevity quiz inspired by Sophie Chabloz, a Swiss longevity scientist and AVEA co-founder. The visual style incorporates 'Polaroid'-style images to present a modern and approachable brand aesthetic. # Brand positioning AVEA is presented as a forward-thinking brand in the longevity and skincare space. The brand's positioning is rooted in scientific expertise and personalized solutions, as highlighted by the mention of a 'Swiss Longevity-Wissenschaftlerin' (Swiss longevity scientist) and a 'personalisiertes Longevity Quiz' (personalized longevity quiz). AVEA differentiates itself by emphasizing scientific credibility and customized approaches to skincare, aiming to appeal to consumers who value evidence-based solutions over generic products. The brand's association with longevity suggests a focus on long-term health and wellness, positioning it as a provider of products that support healthy aging. # Product The ad features "Longevity Supplements für die Haut" (Longevity Supplements for the skin). These are presented as part of a longevity quiz and are for people looking to improve their skin. While specific details about the supplements are not explicitly stated, their primary benefit is implied to be supporting skin health. The ad does not address specific purchase barriers but focuses on the potential benefits of using the supplements and the opportunity to win a year's supply. The overall message emphasizes the supplements' role in promoting longevity and skin health. # Visual style The ad uses a clean, modern visual style with a minimalist background, emphasizing the text and product imagery. The 'Polaroid'-style images give it a contemporary and approachable feel. The lighting is soft and even, creating a professional yet accessible aesthetic. The overall design is intended to be scannable and draw attention to the key message and call to action. # Hooks Headline: Gewinne einen Jahresvorrat an Longevity Supplements für die Haut # Benefits - [object Object] # Features - [object Object] # Call to action JETZT STARTEN # Point of view - [object Object] # Storyline - The ad starts by announcing a contest to win a year's supply of Longevity Supplements for the skin, immediately grabbing the viewer's attention with the chance of winning. This is from the brand's perspective, introducing the offer and setting the stage for engagement. - The ad encourages viewers to take a personalized Longevity Quiz inspired by Sophie Chabloz, a Swiss Longevity Scientist and AVEA Co-Founder. This segment emphasizes the brand's scientific approach and introduces a key figure behind the product, building credibility and trust. This is from the brand's perspective, showcasing its expertise and personalized approach. - A call to action to "JETZT STARTEN" (START NOW) prompts the viewer to engage with the quiz, driving immediate interaction and potential conversion. This is from the brand's perspective, guiding the viewer toward the desired action.

# Ad summary This image ad promotes AVEA, a brand offering longevity supplements for skin health, through a quiz that provides personalized product recommendations. The ad incentivizes participation by offering a chance to win a year's supply of longevity supplements. # Brand positioning AVEA presents itself as a provider of longevity supplements specifically designed to improve skin health. The brand positions itself as science-backed by offering a 2-minute quiz to provide customers with personalized product recommendations tailored to their individual skin needs. The positioning is functional, focusing on the scientifically-backed tips and personalized product recommendations that can be attained through a quiz. # Product The product being promoted is Longevity Supplements for skin health. The ad highlights that the brand offers a 2-minute quiz that provides scientifically-backed tips and personalized product recommendations to meet individual skin needs. The quiz is presented as a means to understand one's skin better and receive tailored advice and product recommendations. By taking the quiz, customers can receive a plan tailored to them, ostensibly to improve their skin. # Visual style The ad utilizes a clean and minimalist visual style with a soft color palette and rounded elements. The design features clear typography, a light blue background, and simple layout to provide an inviting tone. # Hooks Headline: Gewinne einen Jahresvorrat an Longevity Supplements für deine Haut. # Benefits - [object Object] - [object Object] - [object Object] # Features - [object Object] - [object Object] - [object Object] # Call to action Starte das Quiz → # Point of view - [object Object] # Storyline - The ad starts by advertising a 'quiz von AVEA', then highlights that customers can 'Gewinne einen Jahresvorrat an Longevity Supplements für deine Haut', which translates to 'Win a year's supply of longevity supplements for your skin'. This serves as a hook to attract attention and introduce the brand and its offering from the brand's perspective. - The ad continues to say 'Und erhalte einen Plan, der auf dich abgestimmt ist.', which translates to 'And get a plan that is tailored to you.' This highlights that the quiz will give personalized recommendations and guidance. The message is that of the brand, highlighting the personalized nature of their product. - The ad provides a way to enter the quiz by using a button labeled 'JETZT STARTEN', which translates to 'Start now'. This provides a clear call to action for users who are interested in taking the quiz, prompting the viewer to engage directly with the offering. - The ad incorporates a card that states 'Gesündere Haut beginnt hier.' which translates to 'Healthier skin starts here.' This tagline emphasizes the benefit of engaging with AVEA's products from AVEA's perspective, subtly suggesting that AVEA is the starting point for better skin health. - The card then elaborates on the quiz process, inviting users to 'Mache unser 2-Minuten-Quiz, um wissenschaftlich fundierte Tipps und persönliche Produktempfehlungen für die individuellen Bedürfnisse deiner Haut zu erhalten.', which translates to 'Take our 2-minute quiz to get scientifically based tips and personal product recommendations for your skin’s individual needs.' This details the process of the quiz and the benefits of taking it from the brand's perspective. - The card has a call to action labeled 'Starte das Quiz →', which translates to 'Start the quiz'. This is shown from the brand's perspective. - The ad finishes by reiterating the incentive from the beginning, 'GEWINNE EINEN JAHRESVORRAT LONGEVITY SUPPLEMENTS', which translates to 'Win a year's supply of longevity supplements.' This reinforces the value proposition of the ad from the brand's perspective.

# Ad summary This image promotes AVEA longevity supplements. The ad offers a chance to win supplements valued at 300 euros by taking a free quiz. The image features a pile of blue and white capsules and pills, with a white block in the center containing the offer details. # Brand positioning AVEA is positioned as a provider of longevity supplements. The brand aims to occupy the space in the consumer's mind as a provider of products that support a longer, healthier life. It promotes values of health, wellness, and scientific advancement. The brand positioning is both functional, offering supplements, and emotional, promising longevity and an improved quality of life. # Product The ad features a variety of longevity supplements in capsule and pill form. These supplements are implied to be related to health and wellness. The supplements are shown in various shades of blue and white, with different shapes and sizes, suggesting a range of options. The visual presentation emphasizes the value of the supplements by offering a chance to win a supply worth 300 euros. The ad invites the viewer to participate in a free quiz, addressing the potential barrier of uncertainty by offering a no-cost way to engage with the brand and learn more about the supplements. # Visual style The ad features a clean and inviting visual style. The production quality is high, with a well-lit and focused image of the supplements. The visual motif is a flatlay arrangement of the pills and capsules. The image treatment includes color grading to enhance the blue tones, creating a calming and trustworthy aesthetic. The typography is integrated cleanly, with a legible font in the white block. The overall style is native to social media feeds, with a visually appealing and informative layout designed for quick scannability. # Hooks Headline: Gewinne Longevity-Supplemente im Wert von 300 € # Call to action MACHE DAS KOSTENLOSE QUIZ # Point of view - [object Object] # Storyline - The ad opens with a visual abundance of AVEA's longevity supplements, showcasing the variety of products available. This serves to highlight the brand's expertise and credibility in the longevity space from the brand's perspective. - Next, the ad presents an offer to win supplements worth 300 euros, incentivizing viewers to engage with the brand. This is communicated from the brand's perspective to increase consumer interest. - Finally, the ad prompts viewers to take a free quiz, providing an easy entry point to learn more about the products and potentially win them. This is also conveyed from the brand to guide viewer action.