How Garden of Life Advertises on Meta

Supplements

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Garden of Life runs 10 active ads on Meta, shipping ~5 new creatives per week. Their library leans on Montage24%, Greenscreen24%, and Static To Video Hybrid12%. Recently, garden of life is going all in on women's probiotics with heavy Costco distribution messaging, flooding the zone with creator-led morning routine content that naturalizes the supplement into daily rituals alongside matcha and olive oil shots. The positioning is relentlessly functional (digestive, immune, vaginal health with those 17 strains) but wrapped in aspirational wellness lifestyle framing, banking on the "number one women's probiotic brand" claim and doctor formulation as trust anchors. There's a clear retail activation play here, using UGC-style testimonials to drive awareness and trial at a specific point of purchase while a few outlier ads test magnesium gummies and collagen as secondary products.

Indexed by Motion's Inspo Library.

The 20 Most Recent Garden of Life Ads on Meta

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