How Study IQ Advertises on Meta

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Study IQ runs 38 active ads on Meta, shipping ~9 new creatives per week. Their library leans on Greenscreen11%, Listicle11%, and Expert Explainer11%. Recently, study iq is pushing hard on state-level civil services coaching (Bihar PSC, UKPSC, MPPSC, UPPSC, Haryana) with their "Aarambh" foundation batches, positioning themselves as the comprehensive, mentorship-driven alternative to generic prep through personalized guidance, answer writing practice, and full syllabus coverage. They're also expanding aggressively into physical centers (Patna, Lucknow) with in-person meetups and scholarship tests to drive local enrollment, while maintaining their UPSC IAS flagship (GS Foundation PratiGya batches for 2027) and adding judiciary prelims crash courses across multiple states. The through-line is democratized access to structured, mentor-heavy exam prep at an affordable price point, emphasizing that the right direction and strategy matter more than just content consumption.

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The 20 Most Recent Study IQ Ads on Meta